By Katy Plant & Corina Paraschiv Over the last few months we have been taking a deep dive to better understand user’s motivations in order to align our product to what our users find valuable. We started our journey a few months back when we looked at what motivates participants to want to make changes […]
By Katy Plant & Corina Paraschiv More than three decades ago, the original Better Choices, Better Health®(BCBH) research team identified the important skills to develop for those self-managing chronic conditions. While these skills are consistent, the motivation for achieving healthy living goals, however, may vary greatly from one individual to another. So to better […]